Fab put up big numbers on Black Friday. Definitely a company to keep your eye on.
Here’s some more insight into what Black Friday - Cyber Monday meant for Fab.com.
- Fab.com did more than $1.1 million in sales over the 4 day period.
- Our users placed more than 18,000 orders.
- Nearly half of all orders were from first-time Fab purchasers.
- 20% of sales was from users of…
Pinterest launched in November 2009, but didn’t start gaining traction until October 2010. This article goes in-depth as to why and how startups can get this late viral growth.
Just finished come research on Square - really impressive mobile payments company that allows retailers to accept credit cards within minutes with a free square plugin for iPhone and iPad. It also comes with software to manage their entire POS system through their device. It’s now at over 9000 locations.
Beyond the card, Square released a free app called Card Case that allows customers to pay at Square retailers simply by saying their name. The retailer’s Square software detects your phone in the store and approves the payment in real-time.
To give it a try, Ogilvy employees can try je & jo organic ice cream on 47th between 10th and 11th.
The Ogilvy Labs Startup Fair was a huge success yesterday. We had a great turnout with people throughout the agency coming to talk with some amazing NYC startups - Adaptly, Thrillist, Shelby.tv, Crowdtwist, Solve Media, Local Response, and GetGlue. We can’t thank the startups enough for coming out - and Thrillist for providing some incredible cocktails.
Also, much thanks to Jonah Peretti, Founder of Buzzfeed and Co-founder of Huffington Post, for delivering our keynote about how brands can utilize startups for breakthrough advertising.
Lastly, big shout-out to Dee Charlemagne, our resident Turntable.fm DJ, for bringing the noise for yesterday’s event.
Just spoke with SocialGuide, an NY startup that ranks all television shows by the social activity that surrounds them. Their vision for the product is impressive, and the data they’re collecting is huge for both media buyers and entertainment networks.
Trippy: Social Travel Startup
Trippy is a sweet startup that allows you to plan your trips with your friends. In short, you say where you’re going and when, connect to Facebook, and it pulls up everyone who lives in or has been to that area. From there, you can request their input on hotels, restaurants, and anything else. It keeps track of all the dialogue, and also lets you share photos from the trip with everyone that helped you plan it through their mobile app.
Onswipe makes publications look good on tablet web browsers. It’s based in New York City, is a graduate of TechStars, and has raised a ton of funding due to its popularity. They have an integrated platform that provides a magazine-type experience for users - except the ads can link to multimedia and other sites.
Tech.li is a tech blog most of you probably haven’t heard of. It’s a startup media outlet based in Chicago that focuses on innovation in the Midwest. It’s content is very different that the mainstream outlets, and definitely something to check out when looking for companies in the Midwest.
I met with the founders of FeedMagnet about 6 months ago and continue to be impressed with their product.
Feedmagnet is a web applications that helps brands curate and display social media at events and on websites.
Their technology can display social media from 14 different social networks including Facebook, Twitter, Foursquare, Instragram, Flickr, Youtube, and more. It makes for beautiful display, handles all the API work, and has an admin panel for real time filtering and moderation.
This fall alone, FeedMagnet has powered event displays at AdWeek for AOL, World Poker Tour, Oracle Open World, Aveda Congress for Aveda, JiveWorld 2011, VMworld, and International Supercomputing Conferences around the world. Pictures. They have also done work for GE and Sephora’s websites and Facebook pages.
Therefore, for any brand looking to increase engagement at their events with interactive Q&A sessions, keynotes, or topical displays - FeedMagnet is a great solution. It can also add a human voice to websites with live streams and displays.
Check it out at http://feedmagnet.com.